Meghan Markle is opening a window into her personal life with the launch of her As Ever brand, particularly through the recently sold-out French Style Crepe Mix. This product not only showcases a delightful culinary experience but also features heartfelt anecdotes from the Duchess of Sussex herself, offering fans a glimpse into her cherished memories.
In a note included with the product, Meghan reflects on her love for breakfast rituals, stating, “I love the ritual of making breakfast for my family, starting the day with warm bellies and full hearts.” She reminisces about her time backpacking through France as a student, where making crepes became a cherished, budget-friendly indulgence. “Making French style crepes takes me back to backpacking through France as a student. We were on a tight budget, but it was an affordable indulgence that I can still taste to this day,” she writes. The note concludes with a warm sentiment: “Sharing this with my family, and with you, brings me immense joy.”
The As Ever brand has been met with overwhelming enthusiasm, as evidenced by the rapid sell-out of its product line. The French Style Crepe Mix, part of As Ever’s summer launch, was inspired by the delicate crepes typically found in Parisian cafés. As described on the As Ever website, the mix aims to bring a touch of elegance to everyday meals, whether filled with fresh fruit or savory ingredients. “It’s a pantry staple we reach for again and again. Easy to prepare and endlessly adaptable, it’s made to turn ordinary mornings (and evenings!) into something special,” the product description reads.
Despite the excitement surrounding the launch, some fans experienced disappointment with their orders. Us Weekly reported that several customers, including those who ordered the apricot spread, received notifications stating that their items were unavailable due to high demand. The As Ever customer service team responded promptly to inquiries, offering refunds and promising to notify customers when the popular item would be back in stock.
Meghan’s brand has not only captured the hearts of food enthusiasts but has also sparked conversations on social media. While many fans eagerly anticipate trying her products, some have taken to platforms like X (formerly Twitter) to express their opinions, with mixed reviews surfacing about the quality of the jam and other items.
With the entire As Ever product line selling out in under an hour, including the honey which vanished in less than five minutes, it’s clear that Meghan Markle’s culinary venture has struck a chord with her audience. As the brand continues to grow, fans can look forward to more delightful offerings that reflect Meghan’s personal experiences and culinary inspirations.
As Ever’s journey is a testament to Meghan Markle’s ability to blend her personal narrative with her entrepreneurial spirit, creating products that resonate deeply with her audience. Whether you’re a fan of the Duchess or simply an admirer of good food, the stories behind As Ever’s offerings make them all the more special. With each product, Meghan invites us to share in her joy, making every meal a little more meaningful.
